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From snapping cables to flooding hazards, elevators pose a variety of safety risks for residents and workers alike. HappyCo explores key concerns so that multifamily operators can ensure the safest climb for their communities.

When you’re trying to strike a chord with digital natives, “authenticity” is just the tip of the iceberg. HappyCo dives into the nature and needs of Gen Z renters, revealing how operators can transform their marketing strategies to win over a skeptical generation.

From methane leaks to asthma risks, the use of natural gas in residential buildings poses a range of problems. In July 2019, Berkeley took a powerful step to solve them, passing a natural gas ban. HappyCo covers its significance for multifamily operators.

Waking up to an ocean view may sound like paradise, but in the face of climate change, this perk can come with serious consequences. From storm costs and safety risks to government responses and design strategies, HappyCo breaks down the coastal development equation.

From glossy touch screens to virtual reality headsets, leasing tours are changing shape as multifamily meets the digital age. Are your teams ready to balance cutting-edge tech with quality customer service? HappyCo explores the evolving nature of the leasing experience.

From “rodent droppings” to lead poisoning, military housing is making headlines for the worst reasons. As army leadership and elected officials work to rebuild trust, HappyCo uncovers maintenance pain points and operator possibilities.

Expensive metro area plus affordable student housing? The math seems impossible. Yet, urban universities face considerable pressure to provide convenient, quality housing. From financial hurdles to legal challenges to student concerns, HappyCo frames the stakes.

Social media is much more than a game of “likes” and shares. HappyCo covers why social is a prime multifamily marketing opportunity — and how to set a strategy that piques interest and builds community.

In an age of unflattering Glassdoor reviews and frequent job switches, companies of all varieties are under more pressure than ever to put people first. From hiring through turnover, HappyCo explores strategies for multifamily operators.

Are smart locks more rewarding than they are risky? As the technology grows in popularity, HappyCo dives into a range of privacy, safety, and legal issues multifamily operators should know before they leave keys behind.

For baby boomers, the dream of a white picket fence is losing its luster. Many are trading porches for penthouses, entering the multifamily market in numbers far surpassing millennial stats. Here’s why they’re moving — and what they want.