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From glossy touch screens to virtual reality headsets, leasing tours are changing shape as multifamily meets the digital age. Are your teams ready to balance cutting-edge tech with quality customer service? HappyCo explores the evolving nature of the leasing experience.

From “rodent droppings” to lead poisoning, military housing is making headlines for the worst reasons. As army leadership and elected officials work to rebuild trust, HappyCo uncovers maintenance pain points and operator possibilities.

Expensive metro area plus affordable student housing? The math seems impossible. Yet, urban universities face considerable pressure to provide convenient, quality housing. From financial hurdles to legal challenges to student concerns, HappyCo frames the stakes.

Social media is much more than a game of “likes” and shares. HappyCo covers why social is a prime multifamily marketing opportunity — and how to set a strategy that piques interest and builds community.

In an age of unflattering Glassdoor reviews and frequent job switches, companies of all varieties are under more pressure than ever to put people first. From hiring through turnover, HappyCo explores strategies for multifamily operators.

Are smart locks more rewarding than they are risky? As the technology grows in popularity, HappyCo dives into a range of privacy, safety, and legal issues multifamily operators should know before they leave keys behind.

For baby boomers, the dream of a white picket fence is losing its luster. Many are trading porches for penthouses, entering the multifamily market in numbers far surpassing millennial stats. Here’s why they’re moving — and what they want.

For a growing number of millennials, amenities aren’t enough anymore. Instead, they’re after a perk that’s much tougher to quantify: community. Here’s why millennials want “co-living” arrangements — and how operators benefit.

Unsafe drinking water may have gained national attention with the Flint, MI crisis, but multifamily operators across the U.S. have long been on the hook to provide clean water for residents. Here’s how Due Diligence walks can prioritize the issue.